Project Overview (January 2017 – March 2018)

As a web developer and marketer for InfraHeaters Limited, I played a pivotal role in transforming a concept into a functional e-commerce business. The company specializes in electrical heating mirrors designed to warm bathrooms, targeting cold climate markets such as Germany, Iceland, Canada, and Alaska.

Key Responsibilities and Achievements

• Established supplier relationships with manufacturers on Alibaba
• Coordinated product development, from prototype to final product
• Designed and developed a fully functional WordPress e-commerce website
• Implemented basic and advanced features for order processing
• Conducted market research to identify target cold-climate countries

Product Development

InfraHeaters’ primary product is an innovative electrical heating mirror. These mirrors serve a dual purpose:

1. Providing a clear, fog-free reflection
2. Efficiently heating the bathroom space

This solution is particularly valuable in cold climates where bathroom comfort is a significant concern.

E-commerce Development

• Built a WordPress-based e-commerce platform
• Implemented secure payment gateways
• Created product pages with detailed specifications and benefits
• Set up inventory management systems
• Integrated shipping calculators for international orders

Marketing Strategy

• Developed targeted marketing campaigns for cold-climate regions
• Created content highlighting the unique benefits of heating mirrors
• Implemented SEO strategies to improve organic visibility
• Established social media presence to engage with potential customers

Project Timeline

Results

While specific metrics are not available due to the short tenure, the project resulted in:

• A fully functional e-commerce website capable of processing international orders
• Established relationships with reliable manufacturers
• A market-ready product tailored for cold-climate regions

Skills Showcased

This project with InfraHeaters Limited showcases my ability to:

My work with InfraHeaters Limited demonstrates my skills in web development, e-commerce setup, product development coordination, and international market targeting. This project serves as an example of my ability to bring innovative products to market through effective digital strategies.